The new year has arrived and you're ready to make 2014 your most successful year yet. Does your marketing plan include updating your business portrait? If not, it should.
The saying goes, "People do business with people they know like, and trust." Building new relationships with prospective clients begins with their first impression of you. If their first point of contact with you is through an ad, brochure, website, e-mail, or various social media sites, you need to make a strong impression with the image you use as an introduction. It should convey that you are friendly, approachable, and you take your business seriously enough to market it professionally. Selfies captured on a cell phone or a quick snapshot of you in a poorly-lit room standing against a wall do not convey these characteristics.
If the picture currently marketing you portrays you with an outdated hairstyle, wardrobe, is nowhere near your current weight, or is more than two years old, it's time to update for an update. During the month of January, I am offering a business portrait session (which includes your favorite image) for only $75 ($150 value) for individuals and an additional discount per person when your office books an in-office session.
Book your appointment today and discover how adding an updated portrait to your marketing arsenal has a positive impact on your bottom line in 2014!
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